Why should you hire Pierre Costa?


Where to Start?

You’ve already made a savvy decision by considering me for a role at your company, saving yourself an estimated US$4,700 (average cost per hire according to Zippia). But let’s dive deeper into why I’m the right fit.

My journey is anything but conventional. With over a decade of experience in both the wine industry and digital marketing, I bring a unique blend of skills that are rare in today's market. Transitioning from a sommelier to a marketing consultant, I've combined my passion for wine with a deep understanding of digital strategies. This fusion has allowed me to not only master the art of storytelling but also to leverage data-driven insights to create impactful digital campaigns.

Digital marketing is a passion of mine, and I'm excited about the prospect of developing successful strategies for your brand. By delving into customer behavior and understanding their triggers, I can craft compelling campaigns from scratch, leveraging predictive models to engage high-value, loyal customers. See an example of a predict model I have built.

Why should you hire me?

The combination of my expertise in wine and digital marketing gives me a significant edge. The wine industry has traditionally lagged behind the tech sector in digital innovation. My ability to bridge this gap with cutting-edge digital strategies provides a competitive advantage that can propel any organization forward.

My track record speaks for itself:

  • As a Sr. Digital Strategist, I drove a 30% increase in lead generation and a 35% boost in brand awareness by crafting compelling digital content and innovative social media strategies. My campaigns consistently delivered results, including a 50% improvement in ROI through continuous optimization.

  • As a consultant, I achieved a staggering 94% increase in e-commerce sales by developing and executing strategies across SEO, paid search, display, and social channels. I also played a key role in re-engaging churned clients, resulting in a 14% lift in conversion rates.

  • During my time as a Sales, I directed the export program across 20 markets, leading to a record-breaking 55% growth in sales. My expertise in managing social media and paid search campaigns contributed to a 40% growth in e-commerce and a 50% reduction in CPA.

Why should you hire me?

Regarding my leadership style, I’m known for my transparent and motivating leadership style (see Insights Discovery). My colleagues often describe me as the person they'd want to be stuck in a zombie apocalypse (someone who can find solutions to problems with a "What would MacGyver do?" approach).

My door is always open. I’m a constant learner who enjoys sharing knowledge and ideas, fostering a collaborative and innovative team environment.

In summary,

I bring to the table over 10 years of experience in e-commerce and digital marketing, with a focus on customer-centric strategies. My unconventional approach, coupled with a proven track record, positions me as a valuable asset to any organization looking to innovate and grow in the digital space. I’m excited about the prospect of contributing to your brand and driving meaningful connections with your customers.

Let’s connect—I’m eager to discuss how I can bring my unique expertise to your team. You can reach me by email or phone. If you want to know more, my resume and LinkedIn profile are just a click away.

If that wasn’t enough and you still want to know more about me, see my resume or LinkedIn profile.

Best regards,

Pierre Costa